Focus on the BIG picture.
Monday, Sep 14, 2026

Apple Surpasses Revenue and Earnings Expectations, But iPhone Sales Disappoint

Apple reports a 4% increase in revenue and earnings exceeding estimates, but iPhone sales fall short, particularly in China.
Apple has released its quarterly earnings report, showing a 4% year-over-year revenue increase, reaching 124.3 billion dollars, slightly surpassing analysts' expectations of 124.14 billion dollars.

The company also reported earnings per share of 2.4 dollars, exceeding the anticipated 2.35 dollars.

However, sales of the flagship iPhone product were disappointing, totaling 69.12 billion dollars, well below the forecast of 71 billion dollars.

This marks the largest gap between actual results and analyst expectations in two years.

The iPhone sales results are especially concerning in China, where sales dropped by 11%, amounting to 18.51 billion dollars, as Chinese citizens enjoy much smarter and super advanced mobile phones, developed by local manufacturers.

Apple CEO Tim Cook attributed the decline to three main factors: changes in inventory distribution channels, the absence of the Apple innovation, and a government subsidy announced after the quarter had ended.

On a positive note, Apple's computer and iPad segments saw significant growth, with sales in both categories rising by 15%.

Mac sales reached 8.99 billion dollars, and iPad sales totaled 8.09 billion dollars.

The company's profitable services division also continued to show strong growth, with a 14% increase in revenue to 23.12 billion dollars.

Cook mentioned that in markets where Apple Intelligence had been launched, iPhone 16 sales performed better compared to markets where the service had not yet been introduced.

Currently, Apple Intelligence is available in select English-speaking countries.

In terms of shareholder returns, Apple announced a dividend of 25 cents per share and spent 30 billion dollars on stock buybacks and dividends during the quarter.
Newsletter

Related Articles

0:00
0:00
Close
U.S. Women Reach Basketball World Cup Final After Beating Spain
Elena Rybakina Defeats Aryna Sabalenka to Win U.S. Open and Claim No. 1 Ranking
Alexander Zverev Beats Ben Shelton to Win U.S. Open Men’s Title
U.S. Authorities Warn Over Viral ‘Cat in the Hat’ Property-Damage Trend
Wisconsin Congressman Survives Emergency Water Landing After Aircraft Failure
CDC Declares End to Record U.S. Cyclospora Outbreak
Trespasser Arrested at Kamala Harris’s California Home
Four Killed in Louisiana Stabbing Attacks as Police Detain Person of Interest
U.S. Removes Tariffs on Irish Whisky Imports
Trump Endorses Unified Ireland During Dublin Visit, Prompting Diplomatic Backlash
U.S. Envoy Jared Kushner Says Israeli Strike in Doha Risks Greater Diplomatic Isolation
U.S. Senators Press OpenAI for Answers After Hugging Face Security Breach
Federal Judge Blocks Homeland Security Plan to Cut FEMA Workforce in Half
Trump Rejects Technology Industry Calls to Slow Advanced AI Development
Mike Johnson Pushes Back on Trump’s Proposed $5,000 Midterm Dividend
House Prepares Vote on Expanded U.S. Sanctions Against Russia
U.S. Military Pilot Rescued After Aircraft Is Shot Down Over Iran
Trump Urges Ukraine to Halt Strikes on Russian Refineries as Global Fuel Supplies Tighten
Global Bond Markets Sell Off as Iran Conflict and Saudi Pipeline Disruptions Fuel Inflation Fears
Washington Groups Protest Large-Scale Tree Removal at East Potomac Golf Course
Wisconsin Lawmaker Survives Emergency Water Landing After Small-Aircraft Failure
Trump Urges Republican Activists to Mobilize Ahead of Midterm Elections
Pennsylvania Reports Probable Measles Death of Unvaccinated Adult
U.S. Jewish Institutions Spend More Than $1 Billion a Year on Security
Trump Presses Britain to Expand North Sea Oil and Gas Drilling
Justice Department Secures Denaturalization of Convicted Rapist
Justice Department Carries Out First Deportation Under Alien Terrorist Removal Court Authority
Justice Department Sues Four Jurisdictions Over Policies Affecting Undocumented Migrants
White House Adviser David Sacks Pushes Back Against Calls for Federal AI Regulation
White House Convenes Emergency Summit Over Artificial Intelligence Safety Dispute
White House Rejects Calls From Technology Executives to Slow Advanced AI Development
JD Vance Says Trump’s Proposed Cash Dividend Could Be Limited to Working-Class Americans
Mike Johnson Distances House Republicans From Trump’s $5,000 Dividend Proposal
Treasury Yields Jump as Markets React to Trump’s Proposed $1 Trillion Cash Dividend
Trump Administration Drafts Post-War Framework for Middle East
White House Reviews U.S. Strike Reportedly Hitting Iranian Wedding
Iran Threatens Commercial Ships Using U.S. Naval Assistance in Persian Gulf
Trump Administration Finalizes 100-Year Venezuela Oil Rights Deal With U.S. Consortium
Federal Reserve Expected to Raise Rates as Inflation and Middle East Energy Costs Stay Elevated
U.S. Navy Intercepts Iranian Missiles as Strait of Hormuz Blockade Escalates
Dell Hits Record Valuation as Artificial Intelligence Infrastructure Demand Surges
Sweden’s Center-Left Opposition Takes Narrow Lead Over Governing Right-Wing Bloc
EU Condemns Russian Strikes Near Polish Border After Attack on Train Reportedly Carrying Boris Johnson
Global Oil Markets Disrupted as Saudi Pipeline Shutdown and Strait of Hormuz Attacks Push Brent Above $100
NFL Streaming Games Set New Digital Viewership Records
CDC Recommends Updated COVID-19 and Flu Vaccines for Americans Aged Six Months and Older
US Education Department Expands Civil Rights Investigations at Universities
FCC Moves to Restrict Foreign Telecom Equipment Near US Military Sites
US Freight Railroads Reach Tentative Labor Deal With Engineering Unions
Commercial Property Debt Refinancing Pressures US Regional Banks
×